The role of mass communications and how it affects society is discussed. Different mass media are profiled including how each mass media functions and affects a dynamic society.

This course also concentrates on developing media literacy.


The role of mass communications and how it affects society is discussed. Different mass media are profiled including how each mass media functions and affects a dynamic society. This course concentrates on developing media literacy.

Principles of announcing; study of voice, diction, pronunciation, and delivery. Experience in various types of announcing.

Introduction to basic script formats, terminology, and writing techniques, including the writing of commercials, public service announcements, promotions, news, documentary, and fictional materials.